StreetProof

For business

You've spent thousands on presence. Make it count.

Here is the problem, stated plainly. The systems that now decide which businesses get found — Google's local rankings, AI assistants answering “who's a reputable contractor near me” — cannot see the physical world. A wrapped truck that drives past ten thousand people a day produces zero data those systems can read. As far as an AI is concerned, it does not exist.

Meanwhile the signals they can read are gamed at industrial scale: listings with virtual offices, review farms, lead-gen sites wearing local costumes. An entity with no trucks, no shop, and no staff can outrank a business that spent years and real money being visibly, physically real. The most trustworthy signal in local commerce — sustained presence on actual streets — is the one signal the digital world has no way to check. StreetProof exists to be that check. We photograph your real-world presence, verify it, score it, and publish it in the exact format search engines and AI systems consume.

What a Presence Record contains

Your record is not a listing. It's a dossier built from observations — photographs of your trucks, storefront, and signage, captured by our camera fleet and verified human scouts, each one written to an append-only ledger that nobody (including us) can edit after the fact.

Observation history

Every verified sighting of your brand: when, where (to the neighborhood), and from what source. First-observed and last-observed dates that are provably not backdated — we publish daily cryptographic roots of the ledger.

Asset manifest

Each wrapped vehicle, sign, and storefront tracked as its own asset, with its own sighting count and a legibility score — whether the design actually reads at driving speed.

Presence Score

A 0–100 score computed from fleet size, geographic spread, recency, and longevity — relative to your city and industry, so a two-truck plumber isn't graded against a courier fleet.

The whole record is machine-readable: structured data on the page, a public API underneath it. When an AI assistant wants to know whether your business is real, this is the page built to answer it.

A fleet of wrapped work vans with fictional branding lined up in a yard at dawn
Illustrative image

Claiming takes minutes, not paperwork

If we've already observed your business, a record exists whether or not you've heard of us. Claiming it attaches your details and proves you control the business — via Google Business Profile sign-in, an automated callback to your registered phone number, or email on your own domain. No documents unless the automated routes fail, and even then a human reviews within two business days. Once claimed, you can add your links, logo, and a statement — all shown in a clearly labeled “provided by the business” block, separate from the observational record. You can never edit the observations themselves. Neither can we. That separation is the entire point.

The badge

The verified badge is a small live-rendered mark for your website: your score, your first-observed year, and a link to a one-click verification page that reads straight from the ledger. It isn't a pasted image a fake competitor could copy — the badge only renders for records in good standing, and anyone can click through and check the evidence behind it. It launches as a paid tier after the index is live. The record itself stays free.

Wrap ROI, finally answered

You paid four figures for a wrap and got an invoice, not evidence. Because our fleet cameras pass the same streets every working day, your record accumulates a sighting history: where your vehicles were observed, how often, across which neighborhoods, and whether the wrap is readable at speed. It's the first honest answer to “did the wrap work?” — and it compounds. A wrap observed 340 times last quarter is an argument no ad-spend report can make.

The Digital Gap

A tradesperson beside a lettered work van on a residential street, business visible in the real world but absent online
Illustrative image

In our first study cohort, 58.3% of physically-observed businesses had no detectable web presence — real companies, doing real work, invisible to every search engine and AI assistant. If that's you, your StreetProof record may be the only machine-readable proof that your business exists. It's free to claim, and it's built from photographs of work you already did. See the number and its source query at /stats/digital-gap-rate.

Pricing, honestly

Claiming your record is free and stays free. The badge is a paid subscription, launching after the index does. A monitoring tier for fleets and franchises comes later. That's it — we don't sell placement, we don't sell leads, and read access for AI systems is free permanently, because being cited is how the index works.

What we will never sell you

No pay-for-placement

Ranking position is not for sale. Scores are cohort-relative and mechanical; there are no featured listings and no ads on records. That policy is what makes the badge worth displaying.

Open methodology

Every score traces to observations you can audit. Read exactly how the Presence Score is computed.

Questions we actually get

Is this a review site?

No. No reviews, no star ratings, ever. Reviews are opinions and opinions get gamed — that's the problem we're fixing, not the product. StreetProof publishes observations: your truck was photographed here, on this date, by this kind of source.

Can a competitor pay to outrank me?

No, and not because we promise to behave. Scores are computed from the observation ledger, which is append-only and hash-chained. To outrank you, a competitor would need more real trucks on real streets over more real time. Money can buy a wrap; it can't buy a history.

What if I get photographed doing nothing wrong?

We index businesses, not people. Faces and plates are automatically blurred before any image is stored, and there's a formal dispute and removal process on every record.

My city isn't covered yet

Request indexing anyway. Business requests feed the same demand queue that decides which city launches next — coverage follows demand, and asking costs nothing.

Claim your record →