™Public evidence packet
Morrisons
ent_3da25be3e7dfa3c2 · London
Physical citations
2
corroborated or strictly verified
Observed assets
1
2 coverage cells
Score status
Evidence building
2 accepted citations · stable score pending
Last observed
2026-09-01
first 2026-07-23
Experimental score details
Provisional PPS: 31. This early estimate is not a stable Presence Score or a public cohort rank. It can change sharply as independent evidence grows.
What this proves
- An accepted physical citation records that a brand or asset was observed at a documented time and privacy-safe place.
- The citation's presence_kind states whether it supports location_presence, mobile_presence, or brand_mention.
What this does not prove
- Ownership or control of an observed location or asset.
- Licensing, legal status, legitimacy, quality, reputation, or continued operation.
- Endorsement, affiliation, or customer sentiment.
- Audience size, impressions, reach, conversions, sales, revenue, or return on investment.
- A complete asset inventory, exhaustive city coverage, or absence when no matching citation exists.
Citation formats
Use this packet in reports
Plain English
Morrisons has a StreetProof Presence Record for London with 2 public corroborated or strictly verified observations across 1 observed asset.
Newsroom
Morrisons has a StreetProof Presence Record for London with 2 public corroborated or strictly verified observations across 1 observed asset. Source: StreetProof, https://streetproof.com/entity/london/morrisons/evidence
JSON citation
{
"source": "StreetProof",
"record": "ent_3da25be3e7dfa3c2",
"name": "Morrisons",
"public_observations": 2,
"physical_citations": 2,
"brand_mentions": 0,
"local_operation_observed": false,
"unique_assets": 1,
"pps_current": null,
"provisional_pps": 30.83,
"score_state": "provisional",
"evidence_url": "https://streetproof.com/entity/london/morrisons/evidence",
"methodology_url": "https://streetproof.com/methodology"
}Observation sample
Recent public ledger rows
| Observed | Source | Asset | Citation type | Cell | State | Ledger hash |
|---|---|---|---|---|---|---|
| 2026-09-01 | reviewed_sensor_source | ast_ps_a212ee2d4e6658b5 · vehicle_wrap | mobile_presence | 89194ad840fffff | corroborated | 94f322dd34fe0c1e3fe2fa49307058d068631d0f1f35457e15f03424197d9987 |
| 2026-07-23 | reviewed_sensor_source | ast_ps_a212ee2d4e6658b5 · vehicle_wrap | mobile_presence | 89194ad0c13ffff | corroborated | be7cefbc184efa8b7a3afbcd341822c92f7737cf92c337be45f5766ea8405eef |
Source mix
reviewed_sensor_source
2
Verification mix
corroborated
2
Physical citation mix
mobile_presence
2