Public evidence packet

McDonald's

Name: StreetProof public evidence packet for McDonald's
Creator: StreetProof

ent_3f94a4518253b408 · Calgary · food-service

Open JSON Presence Record

Physical citations

corroborated or strictly verified

Observed assets

3 coverage cells

Score status

Evidence building

6 accepted citations · stable score pending

Last observed

2026-09-08

first 2026-07-18

Experimental score details

Provisional PPS: 34. This early estimate is not a stable Presence Score or a public cohort rank. It can change sharply as independent evidence grows.

What this proves

An accepted physical citation records that a brand or asset was observed at a documented time and privacy-safe place.
The citation's presence_kind states whether it supports location_presence, mobile_presence, or brand_mention.

What this does not prove

Ownership or control of an observed location or asset.
Licensing, legal status, legitimacy, quality, reputation, or continued operation.
Endorsement, affiliation, or customer sentiment.
Audience size, impressions, reach, conversions, sales, revenue, or return on investment.
A complete asset inventory, exhaustive city coverage, or absence when no matching citation exists.

Citation formats

Use this packet in reports

Plain English

McDonald's has a StreetProof Presence Record for Calgary with 6 public corroborated or strictly verified observations across 1 observed asset.

Newsroom

McDonald's has a StreetProof Presence Record for Calgary with 6 public corroborated or strictly verified observations across 1 observed asset. Source: StreetProof, https://streetproof.com/entity/calgary/mcdonald-s/evidence

JSON citation

{
  "source": "StreetProof",
  "record": "ent_3f94a4518253b408",
  "name": "McDonald's",
  "public_observations": 6,
  "physical_citations": 6,
  "brand_mentions": 0,
  "local_operation_observed": false,
  "unique_assets": 1,
  "pps_current": null,
  "provisional_pps": 33.73,
  "score_state": "provisional",
  "evidence_url": "https://streetproof.com/entity/calgary/mcdonald-s/evidence",
  "methodology_url": "https://streetproof.com/methodology"
}

Observation sample

Recent public ledger rows

Methodology

Observed	Source	Asset	Citation type	Cell	State	Ledger hash
2026-09-08	reviewed_sensor_source	ast_ps_240df514737b28ce · vehicle_wrap	mobile_presence	8912ccd62b7ffff	corroborated	e9c41037077931d9b61e0a342b6c2ab699d47d1d50ca8c2e93f272b5f3bb96ba
2026-09-06	reviewed_sensor_source	ast_ps_240df514737b28ce · vehicle_wrap	mobile_presence	8912ccd62b7ffff	corroborated	3884d7294445906ca7a8d986d09eeef934fb9c1fd12a81a42353cfc9aae22b9d
2026-08-01	reviewed_sensor_source	ast_ps_240df514737b28ce · vehicle_wrap	mobile_presence	8912ccd5dabffff	corroborated	830c15296f6452d6de50c4c54a6b91b1e27e97cdef0df46984925bd03823db4d
2026-07-30	reviewed_sensor_source	ast_ps_240df514737b28ce · vehicle_wrap	mobile_presence	8912ccd5dabffff	corroborated	f75566c5eaf5776418895afac0cd6de9a01514601e3e486ad669ffeb8c14bf44
2026-07-25	reviewed_sensor_source	ast_ps_240df514737b28ce · vehicle_wrap	mobile_presence	8912ccd5dabffff	corroborated	f10a951cafa5887ac8d4aceb6403702c75c813da96de94f948fc621d95d7fdc6
2026-07-18	reviewed_sensor_source	ast_ps_240df514737b28ce · vehicle_wrap	mobile_presence	8912ccd44cfffff	corroborated	681fec390bd103c541af3f9a1eadc6b048622c73d0e91c034e42d130a5bed7ec

Source mix

reviewed_sensor_source

Verification mix

corroborated

Physical citation mix

mobile_presence